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How Is AI Changing Keyword Research?

How Is AI Changing Keyword Research?

by Jessica Madrazo | Dec 16, 2025 | AEO, Digital Marketing, LLM SEO

TL;DR: What are the 5 ways AI is changing keyword research? AI Makes Keyword Research Faster and Smarter AI Understands Search Intent (Not Just Keywords) AI Generates Keyword Ideas Based on Real Customer Language AI Helps You Predict Trends Before Everyone Else AI...
What AI-First SEO Strategies Do You Need To Know?

What AI-First SEO Strategies Do You Need To Know?

by Jessica Madrazo | Dec 10, 2025 | AEO, LLM SEO

TL;DR: What Should You Focus On First? Treat content as small Q&A blocks that answer one real question at a time. Put a 40–60 word quick answer under every main heading, then add short steps or a tiny table. Use clear entities and simple wording so AI systems do...
Answer Engine Optimization Made Easy: What It Is and How to Do It

Answer Engine Optimization Made Easy: What It Is and How to Do It

by Jessica Madrazo | Dec 5, 2025 | AEO, LLM SEO

If you’ve been keeping up with digital marketing, you might have heard of AEO — Answer Engine Optimization. It may sound a little intimidating, but at its core, it’s just the next step in how we make content discoverable. It’s not just for humans and Google, but...
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"AI is gonna replace you." We hear this a lot and "AI is gonna replace you." We hear this a lot and it honestly depends on how you use it. Used right, AI doesn't replace you, it replaces the parts of your job you never liked doing anyway.

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We looked back at 6 months of our own social media We looked back at 6 months of our own social media data. And yes, we've got things we'd do differently too. Swipe through for what we're changing. 👉 What would YOU change about your content strategy? Tell us below.

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Let's clear this up: AI didn't replace our creativ Let's clear this up: AI didn't replace our creativity. It gave us more room to use it. 

The busywork gets faster, and that just means more time and energy for the parts only we can do: the ideas, the point of view, the voice. That's the trade off nobody talks about enough.

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