Professional experience, trainings & certifications

Read more about my digital marketing expert professional experience, trainings, certifications and awards that have built my reputation in Davao City for over 10 years.
Trainings & talks

Sharing what I know across communities.

Rural Impact Sourcing Technical Training

The Department of Information and Communication Technology (DICT) is bringing work to the Philippine countryside by promoting ICT-enabled jobs through the Rural Impact Sourcing Technical Training Program. The RISTT program aims to promote and develop the online freelancing industry and home-based outsourcing through technical training in rural communities. My digital marketing expertise has allowed me to conduct trainings in:

  • 2018 Marawi Social Media Training
  • 2018 Koronadal Social Media Trainng
  • 2018 Compostela Valley Comprehensive Digital Marketing Training
  • 2017 Mati Comprehensive Digital Marketing Training

Teen Talk

Teen Talk is an adolescent and Youth focused advocacy Program. They use social media to reach out to the youth and address problems like HIV and teenage pregnancies, as well as teach responsible use of social media. As their digital marketing expert, I shared the different privacy issues and responsible use of social media for teens.

  • Butuan City
  • Davao City

Social Media Training

As a digital marketing expert, I conduct various talks and trainings that focuses on using social media to promote causes, products and services for government agencies, privately held businesses and non-profit orgaizations.

  • Social Media for Rural Development Training-WorkshopPhilippine Rural Development Projects (PRDP) for the benefit of the Department of Agriculture’s (DA) Information Officers in the different regions of Mindanao.
  • Social Media for Advocacy. Brokenshire Hospital Program for Teens. Creating compelling content and using Facebook to get results and create advocates.
  • Social Media for Real Estate Agents. Using Facebook to market great content and target potential customers.
Work experience

A long résumé of roles that built the craft.

Coffeebot Solutions — Co-founder, Operations Director

Directs and coordinates the internal structure based on company policies, goals, and objectives. Ensures that deadlines and quality requirements are met consistently.

Onlinejobs.ph — Marketing Project Manager, Digital Marketing Expert

Responsible for planning, managing and executing projects related to marketing campaigns. Identifies all the tasks that need to be completed within a marketing campaign, and then strategically delegates those tasks to the appropriate team members.

Brokenshire Hospital Program for Teens — Social Media Consultant

Help to develop and oversee social media strategies and messaging to help achieve the organization’s goals.

Philippine Bats for Peace — Secretary General

Responsible for the General Management of the foundation including administering all workflow within the operations. Directly assists the Board of Trustees, especially the President and the Chairman of the Board in their responsibilities in fulfillment to their respective roles to the foundation.

ATX Global Inc — Backlink Team Manager

Brainstorming of possible linkbuilding strategies, task assignments and supervision. Train and evaluate team members for efficiency.

BPO Solutions — Web Content Writer

SEO and content writing for internal and client projects.

Hubport Interactive — Campaign Manager

Formulate and run marketing campaigns for clients. Recruit, evaluate and manage team members.
Advocacies

Causes I care deeply about.

Junior Chamber International — Duwaling Chapter

  • Vice President For Impact, 2016
  • Vice President for Business, 2017
  • Executive Vice President, 2018

Climate Reality Project Philippines

The Climate Reality Leadership Corps is a global network of activists committed to taking on the climate crisis and solving what is far and away the greatest challenge of our time. The program takes great leaders and makes them exceptional, providing the training in climate science, communications, and organizing to tell the story of climate change and inspire communities everywhere to take action.

Dakila Davao

We are Dakila (nobiity) – Philippine Collective for Modern Heroism, a group of artists, students, and individuals committed to working together to creatively spark social consciousness formation towards social change.

Digital Literacy

  • Responsible Social Media Use for Teens
  • Social Media for Advocacy
  • Privacy and Social Media
  • Social Media Use and Security for Parents and their Children
  • Hootsuite Ambassador
Awards

Recognition along the way.

SDG 9 Youth Champion

The 2030 Project, a non-profit, youth leaders’ volunteer-based initiative committed to attaining the United Nations’ 17 Sustainable Development Goals (SGD) Agenda recognized Coffeebot Solutions founder and co-owner, digital marketing expert Jessica Madrazo as a Youth Champion for SDG 9 during the Leaders Unite 2019 summit.

Most Outstanding JCI Trainer

Junior Chamber International 2017 Agung Awards. Jessica Madrazo – Sustainable Skills and Social Responsibility Through Training
Certifications

Continuous learning, formally documented.

Marketing in an Analog World

Taught by: Aric Rindfleisch
University of Illinois at Urbana-Champaign
View Course Certificate

Content, Advertising & Social IMC

Taught by: Randy Hlavac
Northwestern University
View Course Certificate

Engagement & Nurture Marketing Strategies

Taught by: Randy Hlavac
Northwestern University
View Course Certificate

Marketing in a Digital World

Taught by: Aric Rindfleisch
University of Illinois at Urbana-Champaign
View Course Certificate

What is Social?

Taught by: Randy Hlavac
Northwestern University
View Course Certificate

Digital Media and Marketing Strategies

Taught by: Mike Yao
University of Illinois at Urbana-Champaign
View Course Certificate

Digital Analytics for Marketing Professionals: Marketing Analytics in Practice

Taught by: Kevin Hartman
University of Illinois at Urbana-Champaign
View Course Certificate

The Business of Social

Taught by: Randy Hlavac
Northwestern University
View Course Certificate

Positioning: What you need for a successful Marketing Strategy

Taught by: Ignacio Gafo
IE Business School
View Course Certificate

Hootsuite Certified Professional

Hootsuite Media Inc.

Digital Analytics for Marketing Professionals: Marketing Analytics in Theory

Taught by: Kevin Hartman
University of Illinois at Urbana-Champaign
View Course Certificate

Digital Media and Marketing Principles

Taught by: Mike Yao
University of Illinois at Urbana-Champaign
View Course Certificate

The Importance of Listening

Taught by: Randy Hlavac
Northwestern University
View Course Certificate

Managerial Accounting: Cost Behaviors, Systems, and Analysis

Taught by: Gary Hecht, Ph.D.
University of Illinois at Urbana-Champaign
View Course Certificate

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Frequently Asked Questions

Have questions? We've got answers.

What major organizations and government programs have you trained or worked with?

I’ve had the privilege of serving as a digital marketing expert and trainer for major institutional initiatives, most notably the Department of Information and Communications Technology (DICT) through their Rural Impact Sourcing Technical Training (RISTT) program. Through this, I’ve conducted extensive digital marketing workshops in areas like Marawi, Koronadal, Mati, and Compostela Valley to help rural communities build online freelancing careers. I’ve also structured specialized social media training for information officers at the Department of Agriculture (DA) via the Philippine Rural Development Projects (PRDP).

What is your professional background and current leadership roles?

I am the Co-founder and Operations Director of CoffeeBot Solutions, where I oversee our internal campaign structures, quality standards, and delivery pipelines. Additionally, I’ve served as a Marketing Project Manager and digital marketing expert for Onlinejobs.ph, managing and delegating large-scale campaign tasks, and have worked extensively across the board as a campaign manager, backlink team lead, and social media consultant.

Do you hold formal certifications in digital marketing and analytics?

Yes, I strongly believe in grounding real-world experience with continuous technical training. I hold numerous certifications from premier institutions, including specialized digital marketing, media principles, and analytics credentials from the University of Illinois at Urbana-Champaign, as well as social media engagement and nurture marketing strategies from Northwestern University.